Tony Robbins
Co-Founder · Lifeforce
Life Force co-author and longevity-company co-founder translating proactive health into mainstream consumer language
About
Tony Robbins is a life and business strategist, author, philanthropist, and longevity-company co-founder. His longevity role runs through Life Force, the 2022 book he co-authored with Peter Diamandis, MD and Robert Hariri, MD, PhD on precision medicine, early detection, and proactive health. Robbins helped co-found Fountain Life in 2020 and Lifeforce in 2021. Across both companies, his contribution is reach and consumer translation: making biomarker testing, imaging, prevention, and clinician-guided health optimization feel understandable to a mainstream audience.
What to Know
Signature approach
Robbins turns proactive-health ideas into language a broad audience can act on. He is not the clinical protocol author; his role is to connect performance, prevention, and early detection into a story people already recognize: know what is happening in your body, then use expert guidance to improve it before disease forces the issue.
What sets them apart
- Mainstream trust and reach. Robbins has decades of experience translating performance, finance, and health ideas for a large consumer audience.
- Book-to-company bridge. Life Force helped popularize the longevity thesis; Fountain Life and Lifeforce turn adjacent parts of that thesis into services.
- Founder-level involvement. His relationship to the companies is foundational, not a celebrity endorsement layered on after the fact.
Affiliations
Co-Founder
Co-Founder
Thought Leadership
Books
- Life Force: How New Breakthroughs in Precision Medicine Can Transform the Quality of Your Life & Those You Love · Simon & Schuster, 2022
- Money: Master the Game · Simon & Schuster, 2014
- Unshakeable: Your Financial Freedom Playbook · Simon & Schuster, 2017
- Awaken the Giant Within · Free Press, 1991
- Unlimited Power: The New Science of Personal Achievement · Free Press, 1986
Media Appearances
- Tony Robbins: I Am Not Your Guru · Netflix · 2016-07
- Breakthrough with Tony Robbins · NBC / OWN Network · 2010-07
- Oprah's Lifeclass (Co-Host) · OWN Network · 2012-04
Notable Collaborators
- Peter Diamandis, MD · Co-founder of Fountain Life; co-author of Life Force
- Robert Hariri, MD, PhD · Co-founder of Fountain Life; co-author of Life Force; regenerative medicine
- William Kapp, MD · Co-founder and CEO of Fountain Life; merged Longevity Performance Center with Fountain Therapeutics
- Sam Nazarian · Co-creator of The Estate, luxury longevity hospitality platform integrated with Fountain Life
Other specialists at Lifeforce
Directory listings are for informational purposes only. Inclusion does not constitute endorsement. Verify credentials and qualifications independently.